Urban Works Publicity

“You now have to decide what 'image' you want for your brand. Image means personality. Products, like people, have personalities, and they can make or break them in the market place.” David Ogilvy


Born from a basic need for high-quality promotion, Urban Works Publicity works to create a voice for the burgeoning company, organization, or individual.  With a clear and creative core, UWP shapes the personality and helps build brand awareness of its clients.  While managing the flow of information, our professionals present the most concise and up-to-date communication to all media outlets as to build a bridge between the company and the media.  With a concentrated purpose of making favorable public images, Urban Works Publicity writes and edits reports, speeches, press releases, web copy, and other promotional documents.


When a more thorough business vision is required, Urban Works Publicity works to assemble a company or individual’s mission and goals into one extensive plan.  An effective brand strategy provides a major edge in an increasingly competitive market to the client.  Your brand is derived from who you are, who you want to be, and who people perceive you to be.  Urban Works Publicity provides branding strategy as well as proposal for business growth and brand equity. 


Publicity departments would be nothing without keen management.   Urban Works Publicity offers management of a client’s relationships with a variety of media including business, local, and vertical and across media types including blogs, online, print and broadcast.   Working as the firm’s spokesperson, Urban Works Publicity aims to develop and implement consumer promotional campaigns, manage speaking opportunities, draft and edit press releases, develop and maintain good working relationships with the media, respond to enquiries from reporters, and lastly, create and manage a working press kit.